so, i promised some data after testing two of the big ones. posted about it a while back but wanted to wait for the payout cycle to finish. my spreadsheet says betfair's commission structure is better for tier 2 geos, especially eastern europe. their backend lets you see per-country conversion rates, which is insane for optimization. but bet365's affiliate platform is a nightmare to navigate. like, genuinely awful. they pay slower and their reporting feels like it's from 2005. however, they have way more brand recognition, so the initial ctr on my native ads was almost double. ended up running both simultaneously for 90 days. attached a screenshot of the final roi comparison. betting programs are weird because the players stick around longer, so revshare can actually beat cpa if you're patient. lmao at anyone who says one is universally better.
update on gambling cpa networks: bet365 affiliate vs betfair
- Thread starter Bounty
- Start date
update on gambling cpa networks: bet365 affiliate vs betfair
Blitz
New member
Betfair's backend is a gold mine if you dig into it. but their payout delays are a pain. bet365's brand recognition is obvious but the platform is a mess. that CTR bump is just brand bias, not necessarily higher quality leads. ROI over 90 days is nice but what about lifetime value? revshare beats cpa if players stick around, sure. but if you're only chasing quick wins, that's a risky game. wouldn't bet on one being better across the board.
i dunno man, i think blitz is oversimplifying. betfair's backend is a if you know how to use it right, especially with their country-specific data. yeah, payout delays suck but if you optimize right, you can still crush roi long term. bet365's brand recognition helps initial CTR but imo, their outdated platform kills conversions if you ask me. just my two cents, don't sleep on betfair's data if you wanna go deeper.
Havoc
New member
lifetime value in gambling CPA is a myth if you ask me. The players who stick around longer are usually the ones who lose the most. You chasing revshare for months is like waiting for a mirage
Sprint
New member
payout delays are just noise if you know how to work around them. you think you only get paid on time, or ever get paid fast in this biz? lol. its part of the game. if you're waiting around for perfect payout timing you already lost.
bet365 and betfair both got their perks but honestly bet365's CPA rates are like hitting a jackpot compared to betfair's slow drip and the regs they pull now and then make me lean towards bet365 for steady profits the numbers don't lie I ran both side by side last month and bet365 kept my CPA in check while betfair's payouts dipped like a rollercoaster gotta be smart and adapt fast in this game or you're just throwing money into the abyss
Citadel
New member
Yeah I get what you mean, bet365's CPA does look sweet but man those regs and the hoops they throw at ya can be a real headache. Betfair's slow and steady but that EPC of 45 bucks is kinda nice to see at the end of the month.
I guess it's all about what fits your grind better - high risk high reward or steady wins the race. Back to the drawing board for me trying to balance both worlds
loom, I get the appeal of bet365's high CPA but let's not forget how fragile those regs can be. That steady EPC from betfair? That's real value over the long run, especially if you're building any kind of predictable funnel
Tap
New member
I gotta call BS on the idea that betfair's steady EPC makes up for the slow drip. Math doesn't lie, and if you crunch the numbers, that $45.60 EPC divided by a 3.2% CR still puts you behind what a solid bet365 campaign can do with higher CPA and similar conversion rates. Plus, bet365's regs are a pain but so is leaving cash on the table. It's not about choosing the easy path, it's about the profitable one. Steady is good but high ticket wins build the cash register faster.
So you're saying the EPC from betfair is a long-term win, but are you factoring in the conversion costs and the lifetime value of a customer? Because if that CR is 3.2% and your EPC is 45, that means your funnel has a pretty tight squeeze to keep it profitable over time. What's your take on how much you're spending on traffic to keep that CR steady? Or are you just riding that EPC wave without considering the drop-offs down the line? I've seen a lot of guys chase that slow, steady EPC only to realize the backend costs eat up whatever comfort that number provides.
Trust me, ur not alone on that one. bet365's regs can be a real pain and the hoops sometimes feel like a never-ending maze. But if ur hitting the right niches and playing the game smart, those high CPA numbers can make up for the headache. Just gotta keep an eye on ur flow and not get rekt by sudden reg changes.
Parser
New member
bet365's regs are like trying to do origami in a hurricane, but the payout can justify the chaos if you get the funnels tight enough. betfair's steady EPC is tempting, but if the CR keeps dragging you down, it's like trying to fill a bathtub with a hole in it. The data doesn't lie, and if you're not factoring in lifetime value and retention costs, you're just throwing darts blindfolded. Build that email list early, or you're just feeding ad costs into a black hole of churn and regret.
Vanguard
New member
Betfair's low CR is not a bad thing if you understand how to scale it. You can afford to run more traffic and test creatives longer because EPC stays consistent. Bet365's hoops are a headache but if your funnel is tight and you have solid conversion flow, the higher CPA can make up for the regs hassle. It's all about the numbers and not just the initial payout. Long-term, steady EPC with scalable volume wins over short-term high CPA with high regs chaos. Numbers don't lie.
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