33 years in this game, finally tried the whole 'own product' thing everyone's hyping. built a saas tool for creative automation, not gonna name it. thought being on the other side would be simpler. boy was i wrong. real talk: traffic costs doubled compared to my old affiliate days (kinda sus). conversion rate is maybe 1/3 of what i got with a decent cpa offer. epc is trash right now, burning cash. feels like you trade one set of headaches for another (way bigger ones). anyone else jumped ship and regretted it? or did it work after a brutal start? need some real benchmarks here, not guru talk.