broken link building, huh? classic, but the devil's in the implementation details. you gotta ask yourself, are you actually finding high-authority pages relevant to your niche, or just going after random 404s? I've seen a lot of folks waste time on dead links that aren't worth the outreach effort. also, how are you sourcing the links? scraping manually, or using some tool? if you rely on a tool, make sure it's filtering out low-value pages because then it's just wasted time. And then there's the outreach part. sending some half-assed email saying "hey, I found a dead link, replace it with my shit" rarely works unless your domain authority and offer are solid enough to push through the noise. got to add a layer of personalization and show that you actually understand their content. otherwise, you're just another spammer. do you track your success rate? would be good to see data on how many of those outreach emails actually turn into clicks or conversions. without that, it's just copium.