Alright so I've been running this one nutra offer on PropellerAds for like three weeks straight just burning cash and getting nowhere my stats were trash and every forum thread said to use super aggressive LPs with countdown timers and fake testimonials but my CR was stuck at 0.5% no matter what angle I tried
Then last night I decided to just throw everything out and test the exact opposite a super minimal LP basically just a headline a single benefit bullet point and the CTA button no images no timer nothing my stats say otherwise because that bare bones page doubled my CR overnight now it's sitting at 1.2% ROI which is finally green after all that testing guess sometimes you gotta ignore the common wisdom and just let the data tell you what works anyone else had a win by doing the exact opposite of what everyone recommends
Then last night I decided to just throw everything out and test the exact opposite a super minimal LP basically just a headline a single benefit bullet point and the CTA button no images no timer nothing my stats say otherwise because that bare bones page doubled my CR overnight now it's sitting at 1.2% ROI which is finally green after all that testing guess sometimes you gotta ignore the common wisdom and just let the data tell you what works anyone else had a win by doing the exact opposite of what everyone recommends