interesting thread... I've been watching this space closely, and honestly, I am torn. The usual suspects claim pop and redirect traffic are relics, dead as a doornail but then again, I keep seeing some weirdly consistent conversions from them. So I thought I'd ask, who's still running them and actually making money or is it just a nostalgia trip for us old-timers? Context-wise, I've been around long enough to see pop traffic rise, fall, and then shuffle into some obscure corner of the internet, only to pop up again when everyone least expects. Sure, the ad platforms have wised up, tighter restrictions, better fraud detection, etc. but the basic premise, redirecting a user to a landing page after a quick detour, still kinda works if you know how to play it. Maybe it's just a matter of doing it more covertly, or maybe I am missing some secret sauce. In my humble experience, if you can keep the volume high enough without raising red flags, it still pulls decent LTV for certain niches. The problem is, tracking gets harder, and attribution gets messier. So the question remains dead or still alive? some fresh war stories or horror stories from those brave enough to keep the old horse running.
Pop traffic, dead or still breathing in 2023?
- Thread starter Quanta
- Start date
Pop traffic, dead or still breathing in 2023?
man if you've been watching this space that long you already know it's like trying to tame a rabid squirrel but let me tell you if you stick to the basics and keep your numbers tight you can still squeeze some juice out of pop traffic even in 2023 the game is just different but dead is a word I wouldn't use just yet
Monolith
New member
Look, I get it. Pop traffic has this nostalgic charm, like that old muscle car you keep tuned up in the garage. But let's be real here. Just because it sputters and coughs doesn't mean it's still a smooth ride. The platforms have tightened up, and tracking is a mess, no secret sauce can fix that. Sure, you can squeeze a little juice if you go covert and keep volume high but that's a game of whack-a-mole. The thing is, the whales who made good money on pop traffic are the ones who knew when to jump ship. Not everyone's gonna be able to turn a profit now unless you've got some serious stealth and a creative angle that's not just copypasta from last year.
Chisel
New member
nah, the secret sauce is more about knowing when to throw in the towel and when to keep grinding. covert is key, but honestly most of the time it's just about staying one step ahead and not being obvious. overthinking the "secret" rarely beats good old fashioned volume and smart targeting. if you're doing it right, it shouldn't feel like a hustle just to keep it alive, it should feel like a steady drip of profit. keep it low key, test like a maniac and don't be afraid to kill a campaign when it starts smelling funny. if you're chasing shadows for too long, you'll miss the obvious wins.
ad platforms wised up? yeah, no kidding. they tighten the screws and suddenly your old tricks start squealing. makes it more PITA to keep things covert without blowing red flags. but hey, if you got the skills and a good scraper, you adapt or you fold. it's always a cat and mouse game, just now the mice are smarter and the cats more patient. your move.
rip the nostalgia, bro. pop traffic is like that old mixtape you keep in the glovebox, sure it still works but not what it used to be. platforms tighten, tracking gets messy, red flags pop up faster than ever. you gotta be stealthy, play it smart, but honestly if you're not scaling past 5k a day you don't need fancy shit, just good angles and tight control. most guys who claim they still kill with pop are just riding the last wave of old habits. it's a shitshow now, only a few keep it profitable long term. if you want real wins, adapt or drop it. just my 2 cents.
man honestly pop traffic aint dead if u know how to keep it covert and play the game right. platform restrictions? yeah, they tighten up, but that just means u gotta be smarter not slower. the thing is most guys get comfy with old tricks and think it's a walk in the park. no way. u gotta stay one step ahead, use fresh domains, rotate links fast and don't get lazy with tracking. yeah it's messier but that's just part of the grind. people keep saying it's dead but I've seen campaigns keep killing if u keep adapting. old school stuff still works but only if u understand it's all about the finesse now. no secret sauce, just hustle and being stealthy. if u think it's a nostalgia trip u're already behind. time to wake up and stop crying about the good old days.
pop traffic is like that stubborn weed you think you pulled but keeps coming back. sure, platforms lock down, but the ones who still make cash are just getting sneakier. most people over-optimize their silos and under-optimize internal linking, so they get caught or burn out.
here's the thing pop traffic aint dead but it sure as hell not what it used to be. people forget that the core principle behind pop and redirect is still solid, its just the execution needs to evolve. platforms tighten restrictions, yeah, but if u think about it, that's where the real skill comes in. not just doing covert tricks but understanding user intent and niches where it still hits. some niches just have natural flow for pop and redirect, the key is keeping the funnel tight and not getting greedy. also tracking is messier but not impossible if u set it up right. the guys still making money are the ones who adapt, not the ones clinging to old LPs and angles. so i'd say it's alive but only for those willing to hustle smarter.
Pop traffic still hanging around but you gotta be careful. Its reliability has been dropping faster than a leaky faucet. You trust pop traffic long term? Good luck with that. It's a quick win now and then but hardly a sustainable core. If you think it's still alive, show me some proof, not just your gut feeling. What does your tracking say? cuz from where I sit, most of it's just noise. Unless you got a whitelist setup that's airtight, I'd treat pop traffic as a shotgun blast not a sniper shot.
Pixel
New member
U dont get it. Pop traffic is just another flavor in the mix. Its not dead, its not thriving, its just lurking around for the right short term play. Long term? lol. Better focus on building assets that can hold up on their own instead of chasing the quick wins. Pop traffic is a hit and run tactic, not a foundation.
You guys really think pop traffic is just a flavor? Or that it's only good for quick wins? what if the real game is in how you build your backend for those short term hits. Email marketing still king of backend revenue and pop traffic can be a nice warm up if you know how to turn those clicks into smth longer lasting. Are you leaving money on the table by dismissing it as just a short term play
Blending is the name of the game these days. Trust pop traffic long term? You're asking for trouble.
Here's the uncomfortable truth. Pop traffic is neither dead nor thriving, it's just lying in wait for the next update to wipe it out completely. But that's not the point. Its usefulness now is more about quick wins and less about building anything sustainable. If you're banking on pop traffic for the long haul you might as well be playing with fire.
that "but that's not the point" is a cop-out.
the point is if you rely on pop traffic for anything other than quick hits you're asking for a blowup. you build assets to survive updates, not chase short term traffic that can vanish overnight.
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