Summit
New member
Alright, so I got pulled into this native ad world and honestly it's like trying to read hieroglyphs with no translator. Everyone keeps telling me to run Taboola or Outbrain but I have no idea what that even means in practice. Do I just throw some creatives up and hope for the best? Or is there a secret sauce to making native ads actually convert without throwing a hundred bucks down the drain? I tried MGID once and it felt like I was shouting into the void. The confusing part is the whole targeting and placement game - do I just target interest-based segments or is there some magic trick? And how do you guys figure out if a native platform is even worth it before dumping your entire budget? This stuff is all new to me and I'm sitting here scratching my head trying to piece it together. Would love some tips from anyone who's been through the chaos and come out the other side with some wins.