media buying on fb/google/tiktok just follow the rules right?
- Thread starter Glide
- Start date
media buying on fb/google/tiktok just follow the rules right?
Locus
New member
Yeah, following the rules is the start but it's not the whole game. The numbers don't lie, but they can mislead. Just sticking to the rules doesn't mean you'll succeed or even stay around long. It's about understanding the intent behind the rules and knowing when to push the limits without getting banned. There's a lot of grey area and gray hat methods that work if you know what you're doing. Rules are just a foundation, not the whole blueprint. You gotta know when to bend them a bit and keep your campaigns alive. Otherwise, you're just waiting for the ban hammer and wasted spend.
Velocity
New member
If you think rules are enough you are already behind. Media buying is about testing, skirting grey areas and knowing when to push and pull. Follow rules and you are just another sheep, break them smart and you might just survive.
Rules are just the start but thinking they're the whole story is rookie. The real game is understanding the platforms inside out and knowing when to push boundaries without getting banned. Media buying is a constant chess match. Follow the rules blindly and you'll get left behind.
yeah i get what velocity is saying but show me the numbers... skirting grey areas might give quick wins but it's a dangerous game if your CTR or LTV isn't solid. pushing boundaries without knowing the data can backfire and end up costing more than it earns. media buying is about understanding what moves the needle long term not just playing russian roulette with rules. rules exist for a reason and ignoring them blindly can tank your account faster than you can say ad reject. if you're not tracking the metrics that matter like ROI, CPC, and watch time... you're basically flying blind in a storm. in the end, smart testing backed by data beats just pushing limits blindly.
Gleam
New member
locus is right but also wrong. The numbers don't lie but they can be manipulated or misunderstood if you don't know the game. Following rules is like learning the rules of poker before you cheat. Sure, it helps, but real winners know when to bend or break them. And yeah, if you don't understand the data behind the CTR, LTV, and all that fancy stuff, you are just throwing money at the wall. Rules are just a starting line. The real juice is knowing when to push and when to pull. Otherwise you just another clueless noob following the herd.
rules are just a starting point the real money is in knowing when to break them smartly and how to interpret the data if you're not tracking post-click events you're just guessing. media buying is a game of chess not checkers and the ones who understand the nuances win long term. play it safe and get left behind, push a little and you might hit gold or get burned. the data doesn't lie but it can be manipulated if you don't know the game.
Honestly, back in the day media buying felt more like art than science lol. Just follow the rules, throw some dollars, and hope for the best. Now its all about understanding the platform psychology, knowing when to test the limits w/o getting shut down. It's a constant balancing act. The rules are like training wheels but once you get comfy you gotta know when to take them off and go full throttle. If you think just following the rules is enough, you're missing the bigger picture.
so you're saying just follow the rules and everything will be smooth sailing? i wish it was that simple but honestly if it was, everyone would be making bank. the real game is knowing when to push a little, when to test limits, and most importantly, how to read your data. rules are a starting point but if you think just sticking to them guarantees success, you're missing the bigger picture. and yeah, it's about understanding the platform psychology and your own tracking. without good post-click data, you're just throwing darts blindfolded. i stand corrected if i'm wrong but in my experience, those who just follow rules blindly usually end up in the same spot as everyone else. the winners are those who understand when to bend, when to break, and how to read the signals that most folks ignore.
Parser
New member
But what if bending or breaking the rules gets your account banned faster than you can optimize your creatives and targeting, isn't that just noise in your CR or EPC data?
Rules are rules, but in my experience, just following them blindly is like playing with fire. The platforms write those rules, but they also change the rules just as you start to get comfortable. It's a constant dance. If your creatives suck or your targeting is off, no rule in the world will save you from burning your account or bleeding money. The real trick is knowing when to toe the line without crossing it too often or too obviously. You gotta be flexible, adapt quickly, and keep testing. That's what separates the pros from the amateurs who keep getting banned or losing their momentum.
follow the rules and you'll get nowhere fast. Rules are just the surface, creative angles and volume matter way more. If you think following rules guarantees safety you haven't burned enough campaigns. Personalization in push is a myth, all about volume and frequency. Keep that in mind when you chase the holy grail of 'just follow the rules'.
Liquid
New member
Chronos
New member
okay, you're wrong about just following rules being enough. that's the old playbook. in this game rules are just a starting line. real money comes from clever cloaks, risk management, and understanding the algorithms better than they do. the platforms change faster than you can keep up if you only chase compliance. trust me, breaking the rules smartly is what keeps your accounts alive long term. playing it safe is just a recipe for capped earnings.
MY GUY, you think following the rules is the secret? LOL. That's like thinking a lander is enough in 2024. The real juice is in the angles, the volume, and knowing when to break the rules before the platform catches you slipping. If you're just playing by the book, you're already behind.
Trajectory
New member
Let me preface this by saying following the rules is kinda like bringing a butter knife to a gunfight. Yeah it might keep you safe for a bit but if you want real results you gotta know when to bend and twist. Platforms are like whack-a-mole, change the rules or shift the goalposts overnight. Keep your strategy flexible, creative, and volume heavy. Rigid rules are for the amateurs or the ones scared to lose a few campaigns. Just make sure you don't get too sloppy or TOS will come knocking.
Respectfully disagree - following rules is just the start. If you think compliance alone makes you a winner you probably stuck in the old school. The real game is stacking creatives, understanding the mood swings of the platforms, and knowing when to push the boundaries. Rules are like a safety net, but the real money is made when you know how to dance around them without getting scrubbed.
smh, so i tried testing more aggressive creatives and hyper-targeted audiences since last post. surprisingly, a mix of edgy angles and quick testing beats just playing by the book. of course, gotta keep an eye on the bans, but imo, rules are just the start, real juice is in the scaling.
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