So I decided to mess around with some seasonal offers this holiday season and wow, the results are all over the place. Some networks push really high cpm for Christmas themed stuff but conversions are dead slow. Meanwhile some random niche offers just crush it during Valentine's or Easter. It's like the secret sauce is just random timing and maybe a dash of luck? Honestly, I'm starting to think that trying to plan your whole year around seasonal offers is like betting on a horse with no legs. Anyone else notice certain niches just turn into money machines during specific holidays or is it just ymmv? I swear some networks just slap a holiday banner on whatever they got and call it a day lol.