Okay sooo I'm tired of seeing everyone give the same advice about scaling. More creatives, lower your bid, bla bla. I've been trying to scale a specific Nutra CPA offer from $50/day to $500 for a while now and the network kept saying it was capped. My data showed smth else. The CR was steady, even as my daily spend went up. The 'cap' wasn't the traffic source, it was the postback volume. My affiliate manager was ghosting me on it. I figured out the network was using an arbitrary 'organic volume' threshold for the offer, basically a soft cap they don't advertise. Once you hit it, they just stop sending conversions. You're still buying traffic, but the postbacks vanish. They blame your traffic quality. The fix was brute force simple but stupid. I had to basically open 3 new accounts with the network and run the same offer at $50/day per account. My total volume is now $450/day and the 'cap' per account hasn't been hit. ROAS is identical. So the scaling limit was completely artificial, just internal network policy. Makes me wonder how many offers get killed because we think we hit a ceiling.
Anyone else run into this 'organic volume cap' thing with other networks lately?
Anyone else run into this 'organic volume cap' thing with other networks lately?