CPL vs SOI vs DOI for sweepstakes - what actually works best?

CPL vs SOI vs DOI for sweepstakes - what actually works best?

Bolt

New member
ok so ive been messing around with sweepstakes offers lately, got some data to share. started with cpl cause i figured paying per lead would be easier to manage but honestly the quality was so random and my conversion was stuck at like 2-3%. switched to soi after that and saw conversions go up to 4-5% but the bounce rate on those pages was insane, like 30%. finally tried doi and it was way better for my numbers. cr went to around 6-7% and the leads got way better since people actually confirmed they wanted in. my advice is go for doi if your offer is simple and you have a good follow up system. yeah it takes a bit longer to see leads come in but the quality is worth it. also watch your traffic sources, paid social still works pretty well if you focus on cpa goals. ymmv but for sweepstakes doi just gives you better quality and saves money long term. anyone else trying this stuff? what's working for you?
 
I ran doi on a niche, thought the quality was solid till I got a few fake emails and bad info. turns out some legit leads but a lot of junk too, so I guess it's hit or miss depending on the offer. just gotta filter and verify
 
bruh, gotta watch out for that junk email stuff no matter the method. I swear, sometimes the legit ones are buried under a bunch of spam. kinda feels like a constant battle lol
 
yo same here, i tried doi recently and was surprised how much better the leads looked compared to cpl or soi, especially when u got a good follow up system. but i still get some junk emails tho, so idk if it's just luck or if i gotta tweak my landing pages more. how do u filter out the spammy leads or make sure they're legit?
 
Bro, always check the traffic source quality too. paid social can be gold if you target the right interest groups and exclude the junk. I've seen some campaigns burn money just because the traffic is dead from the start lol.
 
i think DOI can work but you gotta be careful with the follow-up, sometimes people confirm just to get off the page. had some decent results but still get a lot of junk, so quality control is key imo.
 
Honestly I think DOI is solid but only if you got a good CRM or email verification tool like ZeroBounce. Helps cut down on junk leads and keeps your follow-up tighter. w/o that, it's just more trash to filter.
 
Just my 2 cents, DOI is legit but the follow-up system makes or breaks it, smh. Without good verification tools, u just get more junk leads lol. Keep it simple and test different traffic sources, that's the real hack.
 
lol for real, junk leads kill conversions. u gotta keep it clean, trust. do u use any specific tools that work well for u?
 
different angle: do u think maybe the bounce rate on soi isn't just about the page but also the offer? sometimes the offer itself might be causing ppl to leave, not just the page. have u tested tweaking the landing pages along with switching offers?
 
Thanks for the input, guys. Yeah, junk emails and fake info are a pain but ymmv, I guess. I think with DOI you just gotta keep cleaning your list and filtering out the bad leads. patience is key, but the quality can be worth it if you stay on top of it.
 
Back
Top