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man, I'm so tired of wasting time testing both and still not sure which one's actually worth it have you tried stacking both for different funnels or audiences? sometimes splitting budgets gives ya clearer data faster. just a thought, bruh

Are you using a multi-touch or single pixel setup? Sometimes a basic Facebook pixel and a separate TikTok pixel with manual UTM tagging can help clean up the data mess. Ever considered just focusing on one platform and dialing in the tracking 100% before jumping to the other?